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Tip: Avoid Using Mailto Links in email campaigns

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Mailto links have never really been an ideal way to collect responses to an email campaign.

Our meeting invites, RSVP form, Google forms, or simply being able to click ‘Reply’ to an email are by far preferable to creating a new email message… Not to mention, these links are trackable.

However, it is unusual that our customers wanted to include a mailto link in their content. The problem is that major email providers outlook.com (previously Hotmail), Google and Yahoo might block your email if they detect mailo: Why? Not being able to see who you’re emailing does raise legitimate security concerns, thus the likely reason why companies block these links.

In addition to this, we’ve found that the Gmail app for iOS ignores any ?Subject or ?Body defined in mailto links. So much for that plan.

MailKing does support mailto: but it will try to replace mailto links with links to our website which will prompt users and ask them if they want to send messages.

Here are some alternatives to mailto links:

  1. Meeting Scheduler by cloudHQ – for scheduling a meeting
  2. Polls and Surveys by cloudHQ – for RVSPs
  3. Google forms
  4. Simple text – please reply to this email
Tagged:gmaildelegated accountspam

Related Articles

  • Getting started with MailKing (How to send email campaigns from Gmail)

  • Getting started with MailKing Google Sheets add-on (How to send email campaigns from a Google spreadsheet)

  • MailKing: FAQ (Frequently Asked Questions)

  • How to create and send an email campaign

  • How to send your campaign from an alias or different “From” addresses

  • How to resume, pause or edit your campaign

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