By default, sending a campaign to an email address will stop the auto follow-up sequence only if the recipient replies from that same email address.

When the option Stop the auto follow-up sequence if anyone from the recipient’s domain replies is turned on, the sequence will stop if you get an email from the same domain as the recipient. In sales outreach, this makes sure you stop follow-up emails if anyone from the target company replies or sends you an email. This prevents bothering multiple people at the same company and shows respect for their internal communication.

Example Scenario

The option “Stop the auto follow-up sequence if anyone from the recipient’s domain replies” can be particularly useful in a sales outreach scenario. Here’s a real-work example illustrating its utility:

Imagine a sales team is reaching out to potential clients at a company, Acme Corp, to introduce a new software product. The sales representative sends an initial email to jane.doe@acmecorp.com, who is identified as a potential decision-maker.

Without the domain-based stop feature, if Jane does not reply, the auto follow-up sequence could continue, even if someone else from Acme Corp, say John Smith (john.smith@acmecorp.com), replies to the sales email with interest or a request not to be contacted further. This could lead to unnecessary follow-ups being sent to Jane and potentially annoying the stakeholders at Acme Corp by seeming uncoordinated or aggressive.

By using the domain-based stop feature, the moment John or anyone else from @acmecorp.com responds—either to express interest, ask questions, or request no further contact—the entire follow-up sequence would automatically pause or stop. This respects Acme Corp’s internal communication practices and avoids redundancy or annoyance, demonstrating a more professional and attentive approach from the sales team.