A merge tag is a bit of code that allows you to insert unique user data (URL, text, etc.) into text messages. This support notes explain how to use them for text message campaings.
Articles Tagged: CSV
Merge tags fallback values
Merge tags fallback values are used in email marketing and document generation to ensure that a placeholder or variable has a default value if the expected data is missing or unavailable. This is particularly useful in personalization fields, where missing data can otherwise lead to awkward or unprofessional results. How Merge Tags and Fallback Values […]
How do I map fields to be merged from my CSV into my emails?
MailKing and Gmail Auto Follow Up are two of cloudHQ’s Chrome extensions that can parse CSV and Excel files as the source of merged data. How does it work? cloudHQ will map columns’ names from your CSV/Excel to merge tags. The merge tags will then be added to the Merge Tags Menu. You can also […]
Google Sheets tutorial: How to save Google spreadsheet as a Excel spreadsheet or as a CSV file
How to export or save Google spreadsheet to a CSV file